Boston Calling
In the heart of Boston proudly stands a music festival so badass that it was banned from its own city. Just kidding, it was cancelled due to the COVID-19 pandemic, but the "badass" comment remains justified! With a lineup featuring the Red Hot Chili Peppers, Foo Fighters, Run the Jewels, the 1975 and the return of the mighty Rage Against the Machine, a festival of this magnitude needed to be refitted with new look and a new message.
In the heart of Boston proudly stands a music festival so badass that it was banned from its own city.
Just kidding, it was cancelled due to the COVID-19 pandemic, but the "badass" comment remains justified!
With a lineup featuring the Red Hot Chili Peppers, Foo Fighters, Run the Jewels, the 1975 and the return of the mighty Rage Against the Machine, a festival of this magnitude needed to be refitted with new look and a new message.
In the heart of Boston proudly stands a music festival so badass that it was banned from its own city. Just kidding, it was cancelled due to the COVID-19 pandemic, but the "badass" comment remains justified!
With a lineup featuring the Red Hot Chili Peppers, Foo Fighters, Run the Jewels, the 1975 and the return of the mighty Rage Against the Machine, a festival of this magnitude needed to be refitted with new look and a new message.
Logo family
Logo family
Logo family
Previous mascot on the left and the updated design for 2020 and beyond on the right. The new look is simplified, graphic and has a more focused, Bostonian glare letting you know he means business.
Previous mascot on the left and the updated design on the right.
Previous mascot on the left and the updated design for 2020 and beyond on the right. The new look is simplified, graphic and has a more focused, Bostonian glare letting you know he means business.
Previous mascot on the left and the updated design on the right.
Previous mascot on the left and the updated design for 2020 and beyond on the right. The new look is simplified, graphic and has a more focused, Bostonian glare letting you know he means business.
Previous mascot on the left and the updated design on the right.
An exercise in finding the proper amount of "Boston" to inject into the revised facial features.
An exercise in finding the proper amount of "Boston" to inject into the revised facial features.
An exercise in finding the proper amount of "Boston" to inject into the revised facial features.
Featuring a lineup of some of the biggest performers on the planet, the announcement of the stacked schedule prompted several pre-teen trolls on Instagram to respond, "Who? lol".
Who, indeed.
Featuring a lineup of some of the biggest performers on the planet
Featuring a lineup of some of the biggest performers on the planet, the announcement of the stacked schedule prompted several pre-teen trolls on Instagram to respond, "Who? lol".
Who, indeed.
Featuring a lineup of some of the biggest performers on the planet
Featuring a lineup of some of the biggest performers on the planet, the announcement of the stacked schedule prompted several pre-teen trolls on Instagram to respond, "Who? lol".
Who, indeed.
Featuring a lineup of some of the biggest performers on the planet
