Boston Calling
In the heart of Boston proudly stands a music festival so badass that it was banned from its own city. Just kidding, it was cancelled due to the COVID-19 pandemic, but the "badass" comment remains justified! With a lineup featuring the Red Hot Chili Peppers, Foo Fighters, Run the Jewels, the 1975 and the return of the mighty Rage Against the Machine, a festival of this magnitude needed to be refitted with new look and a new message.
In the heart of Boston proudly stands a music festival so badass that it was banned from its own city.
Just kidding, it was cancelled due to the COVID-19 pandemic, but the "badass" comment remains justified!
With a lineup featuring the Red Hot Chili Peppers, Foo Fighters, Run the Jewels, the 1975 and the return of the mighty Rage Against the Machine, a festival of this magnitude needed to be refitted with new look and a new message.
In the heart of Boston proudly stands a music festival so badass that it was banned from its own city. Just kidding, it was cancelled due to the COVID-19 pandemic, but the "badass" comment remains justified!
With a lineup featuring the Red Hot Chili Peppers, Foo Fighters, Run the Jewels, the 1975 and the return of the mighty Rage Against the Machine, a festival of this magnitude needed to be refitted with new look and a new message.
![](https://framerusercontent.com/images/TysausGzAM7E4aePLuy0o371cs.png?scale-down-to=1024)
![](https://framerusercontent.com/images/TysausGzAM7E4aePLuy0o371cs.png?scale-down-to=1024)
![](https://framerusercontent.com/images/TysausGzAM7E4aePLuy0o371cs.png?scale-down-to=1024)
![](https://framerusercontent.com/images/4q3ZoVZTcQNZm8EQRMfwH7HwKM.png?scale-down-to=1024)
Logo family
![](https://framerusercontent.com/images/4q3ZoVZTcQNZm8EQRMfwH7HwKM.png?scale-down-to=1024)
Logo family
![](https://framerusercontent.com/images/4q3ZoVZTcQNZm8EQRMfwH7HwKM.png?scale-down-to=1024)
Logo family
![](https://framerusercontent.com/images/LGmGYJxfnt6v3PxNx5KWlD1oE.png)
Previous mascot on the left and the updated design for 2020 and beyond on the right. The new look is simplified, graphic and has a more focused, Bostonian glare letting you know he means business.
Previous mascot on the left and the updated design on the right.
![](https://framerusercontent.com/images/LGmGYJxfnt6v3PxNx5KWlD1oE.png)
Previous mascot on the left and the updated design for 2020 and beyond on the right. The new look is simplified, graphic and has a more focused, Bostonian glare letting you know he means business.
Previous mascot on the left and the updated design on the right.
![](https://framerusercontent.com/images/LGmGYJxfnt6v3PxNx5KWlD1oE.png)
Previous mascot on the left and the updated design for 2020 and beyond on the right. The new look is simplified, graphic and has a more focused, Bostonian glare letting you know he means business.
Previous mascot on the left and the updated design on the right.
![](https://framerusercontent.com/images/lbPYKxjVKrb0zGvXayHY7Q.png?scale-down-to=1024)
An exercise in finding the proper amount of "Boston" to inject into the revised facial features.
![](https://framerusercontent.com/images/lbPYKxjVKrb0zGvXayHY7Q.png?scale-down-to=1024)
An exercise in finding the proper amount of "Boston" to inject into the revised facial features.
![](https://framerusercontent.com/images/lbPYKxjVKrb0zGvXayHY7Q.png?scale-down-to=1024)
An exercise in finding the proper amount of "Boston" to inject into the revised facial features.
![](https://framerusercontent.com/images/K80UKoIcSSiFibWy2ZXHmwW92zw.png?scale-down-to=1024)
![](https://framerusercontent.com/images/K80UKoIcSSiFibWy2ZXHmwW92zw.png?scale-down-to=1024)
![](https://framerusercontent.com/images/K80UKoIcSSiFibWy2ZXHmwW92zw.png?scale-down-to=1024)
![](https://framerusercontent.com/images/eTJoXKz8mnMmcHrE5j831Nq8YE.png?scale-down-to=1024)
![](https://framerusercontent.com/images/eTJoXKz8mnMmcHrE5j831Nq8YE.png?scale-down-to=1024)
![](https://framerusercontent.com/images/eTJoXKz8mnMmcHrE5j831Nq8YE.png?scale-down-to=1024)
![](https://framerusercontent.com/images/0jz1t0SaSIBpYDTZvN753GnkHI8.png?scale-down-to=1024)
![](https://framerusercontent.com/images/0jz1t0SaSIBpYDTZvN753GnkHI8.png?scale-down-to=1024)
![](https://framerusercontent.com/images/0jz1t0SaSIBpYDTZvN753GnkHI8.png?scale-down-to=1024)
![](https://framerusercontent.com/images/KeUd6iW2TxxSui4r8NPCHK7dY.png?scale-down-to=1024)
![](https://framerusercontent.com/images/KeUd6iW2TxxSui4r8NPCHK7dY.png?scale-down-to=1024)
![](https://framerusercontent.com/images/KeUd6iW2TxxSui4r8NPCHK7dY.png?scale-down-to=1024)
![](https://framerusercontent.com/images/A1K8uoyiBVYzgN19bBnxFsXuYc.png?scale-down-to=1024)
![](https://framerusercontent.com/images/A1K8uoyiBVYzgN19bBnxFsXuYc.png?scale-down-to=1024)
![](https://framerusercontent.com/images/A1K8uoyiBVYzgN19bBnxFsXuYc.png?scale-down-to=1024)
![](https://framerusercontent.com/images/FkcXrtFqgwEdy6Pfb6Bv6R2rY.png?scale-down-to=1024)
![](https://framerusercontent.com/images/FkcXrtFqgwEdy6Pfb6Bv6R2rY.png?scale-down-to=1024)
![](https://framerusercontent.com/images/FkcXrtFqgwEdy6Pfb6Bv6R2rY.png?scale-down-to=1024)
![](https://framerusercontent.com/images/LZV0ySjQhdwIcOYUstLRZ85RCQA.png?scale-down-to=1024)
![](https://framerusercontent.com/images/LZV0ySjQhdwIcOYUstLRZ85RCQA.png?scale-down-to=1024)
![](https://framerusercontent.com/images/LZV0ySjQhdwIcOYUstLRZ85RCQA.png?scale-down-to=1024)
![](https://framerusercontent.com/images/DDh9Wl77X0AF7mMs6waDTWwwaI.png?scale-down-to=1024)
![](https://framerusercontent.com/images/DDh9Wl77X0AF7mMs6waDTWwwaI.png?scale-down-to=1024)
![](https://framerusercontent.com/images/DDh9Wl77X0AF7mMs6waDTWwwaI.png?scale-down-to=1024)
![](https://framerusercontent.com/images/3H8RDgCP1yP0wF1sy86jRkMvDJM.png?scale-down-to=1024)
Featuring a lineup of some of the biggest performers on the planet, the announcement of the stacked schedule prompted several pre-teen trolls on Instagram to respond, "Who? lol".
Who, indeed.
Featuring a lineup of some of the biggest performers on the planet
![](https://framerusercontent.com/images/3H8RDgCP1yP0wF1sy86jRkMvDJM.png?scale-down-to=1024)
Featuring a lineup of some of the biggest performers on the planet, the announcement of the stacked schedule prompted several pre-teen trolls on Instagram to respond, "Who? lol".
Who, indeed.
Featuring a lineup of some of the biggest performers on the planet
![](https://framerusercontent.com/images/3H8RDgCP1yP0wF1sy86jRkMvDJM.png?scale-down-to=1024)
Featuring a lineup of some of the biggest performers on the planet, the announcement of the stacked schedule prompted several pre-teen trolls on Instagram to respond, "Who? lol".
Who, indeed.
Featuring a lineup of some of the biggest performers on the planet
![](https://framerusercontent.com/images/syxo7SNjBdgc7JIIjfuldUDWmbA.png?scale-down-to=1024)
![](https://framerusercontent.com/images/syxo7SNjBdgc7JIIjfuldUDWmbA.png?scale-down-to=1024)
![](https://framerusercontent.com/images/syxo7SNjBdgc7JIIjfuldUDWmbA.png?scale-down-to=1024)